Humans are unique in their ability to create systematic accounts of the world - theories based on guiding cosmological principles. This book is about the role of cognition in creating cosmologies, and explores this through the ethnography and history of Yijing divination in China. Diviners explain the cosmos in terms of a single substance, qi, unfolding across scales of increasing complexity to create natural phenomena and human experience. Combined with an understanding of human cognition, it shows how this conception of (...) scale offers a new way for anthropologists and other social scientists to think about cosmology, comparison, and cultural difference. (shrink)

This article presents a cognitive anthropological critique of François Jullien’s approach to language and culture. Jullien approaches ‘culture’ as a coherent set of concepts across time and space, relying primarily on identifying Chinese (and Greek) thought with particular concepts expressed in language. This mischaracterizes human culture, which exists on the level of individual mental representations, and relies on a form of linguistic determinism which fails to stand in the face of psychological and anthropological evidence. This leads Jullien to claim an (...) incredible degree of cultural (and ontological) divergence between the Chinese and Europeans. By accounting for the distribution and dynamism of mental representations, the degree to which thought is underdetermined by language, and above all the divergence of intuitive and reflective cognition on the individual level, we can arrive at an alternative, ontologically realistic account of cultural divergence. (shrink)